Black Boys Shine is a campaign to illuminate the extraordinary, positive, and often unrecognized character and contributions of Black boys and men nationally and internationally. We take full control of the Black male image/narrative and showcase a truth that is often obscured, Black Boys are brilliant, Black Boys are innovative, Black Boys are exceptional...Black Boys Shine!
Black Boys Shine was founded by Darnell Leatherwood and Chad Lyles. That said, Black Boys Shine promotes positive, uplifting, and affirming images (picture, videos, messages) of Black boys and men on multiple social media platforms, partners with schools and districts to create online educational spaces where school communities share the positive school experiences of Black boys and young men, and fosters positive identity formation via original content development (i.e. programming, books, etc.) and narrative control.
Black Boys Shine is also conducting a marketing/community outreach campaign where we ask members of the community to affirm Black boys and young men by saying "Black Boys Shine" on a video which is then posted to our social media accounts. We have received over 200 video contributions from politicians, actors, corporate executives, child entrepreneurs, NBA/NFL champions and hall of famers, radio hosts, university deans and professors, hip-hop legends, activist, doctors, motivational speakers, business owners, artists, etc.; contributors include (not an exhaustive list):
Dr. Michael Eric Dyson: Academic, Author, Thought Leader
Omari McQueen: Founder and CEO of Dipalicious (Child Entrepreneur/London, England)
Isiah Thomas: NBA Champion and Hall of Famer
Eric "ET" Thomas: Motivational Speaker
Angela Glover Blackwell: Founder of PolicyLink
Jaleel White: Actor and Producer
Michael Smith: Executive Director of the My Brother's Keeper Alliance in the Obama Foundation
Michael Tubbs: Former Mayor of Stockton, California
Dr. Cornel West: American Philosopher and Civil Rights Activist
You can find Black Boys Shine on the following social media platforms: